Inbound Marketing and Video

Inbound marketing is all about content. And, if you ask us, some of the best content is video.  Why?  Getting the brightest, most eloquent people in your organization to sit down and write valuable, engaging content on a regular basis is hard.  Writing can be...

Blogging Tips from Hubspot

Dan Lyons’ latest article over at Hubspot features tips for ‘native advertising’ – the polite new term for advertorial – is actually a great list of tips for business blogging in general. You need to have faith. You need to tell yourself...

Production Tip – Shoot Two Angles

Today’s production tip – shooting two or more angles whenever possible – will improve the overall quality of your business videos, and make life vastly easier for your editor. Shooting two angles has a number of benefits. Visual Interest –...

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